This is the first book to focus on the challenge at the heart of the e-business revolution: building long-term relationships of trust between buyers, sellers, and partners.
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Electronic Commerce Relationships:

Trust by Design

In Electronic Commerce Relationships: Trust by Design, four expert authors present today's best practices for designing trust into any e-commerce system. Start by understanding the key elements of trust in e-commerce - certainty, confidentiality, and privacy - and then learn to build systems that deliver all three. Discover no-nonsense, proven techniques for e-commerce risk mitigation, trust, control, audit, and security - along with specific recommendations and processes you can implement now. Coverage includes:
  • Cost-effective security measures that augment business relationships instead of intruding on them

  • Privacy and other key issues in global markets

  • New internal and external audit and compliance techniques specifically designed for e-commerce

  • Managing e-commerce projects that include in-house and outsourced elements

 

Electronic Commerce Relationships: Trust by Design brings together profound insight not only into today's state of the art in e-commerce, but also into the future - including the best ways to manage uncertainty and anticipate key challenges so they can be resolved successfully. If you're determined to be an e-commerce leader - not just a player - no other book offers this much value.


Available online extracts from this book:

  1. Electronic Commerce and the Concept of Trust

  2. Trends to Follow and Opportunities to Take

 

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